Each year the M6 group has to make a film for financial analysts to show all of its activities including sales and acquisitions.
This time, M6 group turned to Gédeon to make a film that is aspirational.
So we created a film with a voice that engages the viewer to want to go further with the M6 brand and demonstrates the group’s signature and brand’s promise “let’s continue to grow together”.
Emmanuelle Lacaze & Eglantine Guitard
Strategic planner & Copywriter
Anaïs Guillemane / Wcie