scrollswipe
  • Brand stories ©
  • Brand design
  • Brand films
  • Brand campaigns
  • All
  • PLAY - GLOBAL IDENTITY RTL ADCONNECT - Brand Identity M6 - GLOBAL REBRANDING CULTUREBOX - GLOBAL IDENTITY OKOO - Global branding Okoo – Seasonal branding M6 Music - New global identity VTM NIEUWS - GLOBAL REDESIGN HISTOIRE TV - GLOBAL REDESIGN FRANCE 5 - LA CASE DU SIÈCLE BFM TV - GLOBAL REBRANDING W9 - Global redesign VTM NIEUWS - Rebranding RMC STORY - Rebranding VTM GO - Design of the platform OCS - NEW DESIGN France 3 - Global Redesign La Sexta - Global Redesign RMC DÉCOUVERTE - Rebranding TIP!K - GLOBAL BRANDING POLAR+ LCI GLOBAL REDESIGN France 4 - Global Redesign Playmore - Global Redesign VTM - Rebranding VTM - REBRANDING - 2020 Canal+ - Teaser ANTENA 3 NOTICIAS - Rebranding USHUAÏA TV - GLOBAL REBRANDING HET WEER - Rebranding ASO Tour de France 2017 Cstar - Global Redesign Antena 3 - Global Redesign France Télévisions - Global Redesign Piwi+ - Tes livres s'animent C8 - Monument RTVE - La película de la semana PLAY SPORTS - Rebranding KADET - ME AND MY HEROES! FRANCE 5 - Le mag de la santé, Allô docteurs et Enquête de santé OKOO - Session Eyes&Ears 2020 W9 GLOBAL REBRANDING / SESSION EYES&EARS MUNICH NOVEMBER 2019 TV IS (NOT) DEAD (YET) - SESSION PROMAX BDA AMSTERDAM 2019 DEAD OR ALIVE - SESSION AT PROMAX BDA PARIS Grabbing attention in the digital world - How 8Bit Little Men Launched the Canal+ New Season Tv is (not) dead (yet) : episode 1 Tv is (not) dead (yet) : episode 2 Tv is (not) dead (yet) : episode 3 Tv is (not) dead (yet) : episode 4 Tv is (not) dead (yet) : episode 5

    Antena 3 – Global Redesign

    Antena 3 – Global Redesign

    Once again, Atresmedia challenged Gédéon, with the rebranding of Antena 3, the biggest channel of the group. We created a brand new package, based on frames of different sizes, that can showcase content and promote Antena3’s identity at the same time

    Brand design

    Brand Identity

    TV Broadcast

    --:-- / --:--

    “We play with a multi-layers effect to show the wide variety of Antena 3’s programs and to give a sensation of depth and infinity. We also extend the palette of colors to make the brand more open and brighter.”

    Emmanuelle Lacaze — Producer

    We use the triangular form, coming from the logotype as a custom-made pointer and a dynamic element of transition.

    We use the triangular form, coming from the logotype as a custom-made pointer and a dynamic element of transition.

    We use the triangular form, coming from the logotype as a custom-made pointer and a dynamic element of transition.

    --:-- / --:--
    --:-- / --:--
    --:-- / --:--
    --:-- / --:--

    We worked on a very dynamic and happy soundtrack with voices to connect with a very wide audience.

    Emmanuelle Lacaze — Producer
    00:00

    Art Directors


    
Nicolas Famery
    Lazare Bessière


    Music & Sound Design

    
La Plage Records

    Motion Designers


    Maxime Baïle
    Lazare Bessière
    Elsa Lorich


    Producers


    Emmanuelle Lacaze
    Charlotte Vande Vyvre

    share