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  • Antena 3

    Antena 3

    Once again, Atresmedia challenged Gédéon, with the rebranding of Antena 3, the biggest channel of the group. created a brand new package, based on frames of different sizes, that can showcase content and promote Antena3’s identity at the same time

    Broadcast Design

    Brand Identity

    TV Broadcast

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    “We play with a multi-layers effect to show the wide variety of Antena 3’s programs and to give a sensation of depth and infinity. We also extend the palette of colors to make the brand more open and brighter.”

    Emmanuelle Lacaze — Producer

    We use the triangular form, coming from the logotype as a custom-made pointer and a dynamic element of transition.

    We use the triangular form, coming from the logotype as a custom-made pointer and a dynamic element of transition.

    We use the triangular form, coming from the logotype as a custom-made pointer and a dynamic element of transition.

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    We worked on a very dynamic and happy soundtrack with voices to connect with a very wide audience.

    Emmanuelle Lacaze — Producer
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    Art Directors


    
Nicolas Famery
    Lazare Bessière


    Music & Sound Design

    
La Plage Records

    Motion Designers


    Maxime Baïle
    Lazare Bessière
    Elsa Lorich


    Producers


    Emmanuelle Lacaze
    Charlotte Vande Vyvre

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