OCS – NEW DESIGN
OCS – NEW DESIGN
A few years ago, Gédéon redesigned the complete look of OCS, the French TV network for movies and series.
Following the success of this work, OCS asked us to refresh their look.
We changed the backgrounds for the promos and we created a special collection of idents for the 10th anniversary.
These idents play with images from some of the most famous series and movies featured on OCS.
These iconic images excite the fans reminding them of their favorite shows.
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We also produced all graphic corporate idents with the same artistic direction as those for the 10th anniversary.
The idea was to take the “shutter” design (present in the promo) and show it in a more abstract way.
To illustrate the themes of the 4 OCS channels we created different ambiances playing with sound, color and light.
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Producers
Emmanuelle Lacaze & Eglantine Guitard
3D designer
Laurent Carcelle & Pierre-Baptiste Harrivelle
Arts director
Nicolas Famery & Lazare Bessière
awards
Silver Award at "Club des DA" 2019
Finalist at Promax Amsterdam 2019 for OCS in the category "On Air Idents Campaign"
share
| year | award | project | client |
|---|---|---|---|
| 2020 | Finalist at Eyes&Ears Europe 2020 for Histoire TV in the category "Design" | HISTOIRE TV - GLOBAL REDESIGN | TF1 |
| 2020 | Finalist at Eyes&Ears Europe 2020 for M6 Music in the category "Craft" | M6 Music - New global identity | M6 |
| 2020 | Nominated at the French Ad Club Award with OKOO in the category "Branding - Global Design of a Commercial Brand" | OKOO - Global branding | France Télévisions |
| 2020 | Nominated at the French Ad Club Award with OKOO in the category "TV - Global Identity of a channel" | OKOO - Global branding | France Télévisions |
| 2020 | Nominated at the French Ad Club Award with Histoire TV in the category "TV - Global Identity of a channel" | HISTOIRE TV - GLOBAL REDESIGN | TF1 |
| 2020 | Nominated at the French Ad Club Award with OKOO in the category "TV - Jingles and Idents" | OKOO - Global branding | France Télévisions |
| 2020 | Nominated at the French Ad Club Award with Histoire TV in the category "TV - Jingles and Idents" | HISTOIRE TV - GLOBAL REDESIGN | TF1 |
| 2020 | Promax Awards Europe 2020 / GEDEON Best European Agency of the Year | ||
| 2020 | Grand Prix Stratégies du Design 2020 / Silver Award for OKOO / In the category "Digital and Web Design, Motion Design and TV Design" | OKOO - Global branding | France Télévisions |
| 2020 | Grand Prix Stratégies de l'Innovation Média 2020 / Gold Award (or) for OKOO / Best "brand identity for a media" | OKOO - Global branding | France Télévisions |
| 2020 | Promax Awards Europe 2020 / Finalist for OKOO "Best Integrated marketing campaign for a channel" | OKOO - TV and Outdoor Campaign | France Télévisions |
| 2020 | Promax Awards Europe 2020 / Finalist for OKOO "General Brand Campaign" | OKOO - Global branding | France Télévisions |
| 2020 | Promax Awards Europe 2020 / Silver for OKOO "Use of Animation" | OKOO - Global branding | France Télévisions |
| 2020 | Promax Awards Europe 2020 / Silver for OKOO "Channel Key Art Campaign" | OKOO - TV and Outdoor Campaign | France Télévisions |
| 2020 | Promax Awards Europe 2020 / Gold for OKOO "Channel logo design across multiple media" | OKOO - Global branding | France Télévisions |
| 2020 | Promax Awards Europe 2020 / Gold for OKOO "On-air ident campaign" | OKOO - Global branding | France Télévisions |
| 2020 | Promax Awards Europe 2020 / Gold for OKOO "General brand design package" | OKOO - Global branding | France Télévisions |
| 2020 | Finalist at EBU Connect 2020 for OKOO in the category "Best Channel or Platform Branding" | OKOO - Global branding | France Télévisions |
| 2020 | Nominated at Promax BDA 2020 for Ushuaïa TV in the category "General Brand Design Package" | USHUAÏA TV - GLOBAL REBRANDING | TF1 |
| 2020 | Nominated at Promax BDA 2020 for Histoire TV in the category "General Brand Design Package" | HISTOIRE TV - GLOBAL REDESIGN | TF1 |
| 2020 | Special mention for BFM TV at the German Design Awards 2021 in the category Excellent Communications Design - Brand Identity | BFM TV - GLOBAL REBRANDING | BFMTV |
| 2020 | Gold for OKOO at the German Design Awards 2021 in the category Excellent Communications Design - Brand Identity | OKOO - Global branding | France Télévisions |
| 2020 | Special mention for Histoire TV at the German Design Awards 2021 in the category Excellent Communications Design - Brand Identity | HISTOIRE TV - GLOBAL REDESIGN | TF1 |
| 2020 | Media brand of the Year at the AMMA AWARDS 2020 | VTM GO - Design of the platform | Medialaan |
| 2020 | Special Mention at the German Design Award 2020 for RMC Découverte in the category Excellent Communications Design-Brand Identity | RMC DÉCOUVERTE - Rebranding | RMC Découverte |
| 2020 | Winner at the German Design Award 2020 for RMC Story in the category Excellent Communications Design-Brand Identity | RMC STORY - Rebranding | RMC Story |
| 2020 | Winner at the German Design Award 2020 for W9 in the category Excellent Communications Design-Brand Identity | W9 - Global redesign | M6 |
| 2019 | Bronze Award at the Eyes and Ears 2019 for RMC Story in the category "Best Typographical Design" | RMC STORY - Rebranding | RMC Story |
| 2019 | Silver Award at "Club des DA" 2019 | OCS - NEW DESIGN | OCS |
| 2019 | Silver medal at Grand Prix Stratégie de l’innovation média 2019 | W9 - Global redesign | M6 |
| 2019 | Finalist at Promax Amsterdam 2019 for W9 in the category "General Brand Design Package" | W9 - Global redesign | M6 |
| 2019 | Finalist at Promax Amsterdam 2019 for VTM Nieuws in the category "Set Design" | VTM NIEUWS - Rebranding | Medialaan |
| 2019 | Finalist at Promax Amsterdam 2019 for W9 in the category "Channel Logo Design across Multiple Media" | W9 - Global redesign | M6 |
| 2019 | Finalist at Promax Amsterdam 2019 for RMC Story in the category "On Air Typography" | RMC STORY - Rebranding | RMC Story |
| 2019 | Finalist at Promax Amsterdam 2019 for OCS in the category "On Air Idents Campaign" | OCS - NEW DESIGN | OCS |
| 2018 | Cristal Festival / Cristal Festival 2018 / Shortlisted for "best brand identity" in Design Category | RMC STORY - Rebranding | RMC Story |
| Grand Prix Stratégie / Silver Media Changers Award for « Best channel identity » in « Editorial innovation initiatives » category | RMC DÉCOUVERTE - Rebranding | RMC Découverte | |
| 2017 | Young Entertainer awards / Nomination for Savannah Lathem “Best Supporting young actress” in “TV, Movie, Mini series” category | JOY | |
| 2017 | L.A web Festival 2017 / Nominated for "Outstanding Directing" | JOY | |
| 2017 | L.A web Festival 2017 / Nominated for "Outstanding Cinematography" | JOY | |
| 2017 | L.A web Festival 2017 / Nominated for "Outstanding Editing" | JOY | |
| 2018 | French Art Directors Club / Paris 2018 / Nominated for “Best Global design for a channel” | LCI GLOBAL REDESIGN | LCI |
| 2018 | French Art Directors Club / Paris 2018 / Gold Award for “Best ad breaks” | RMC DÉCOUVERTE - Rebranding | RMC Découverte |
| 2018 | French Art Directors Club / Paris 2018 / Nominated for “Best sound” | POLAR+ | Canal + |
| 2018 | French Art Directors Club / Paris 2018 / Silver Award for “Best Global design for a channel” | POLAR+ | Canal + |
| Eyes and Ears Europe / Munich 2015 / Nominated for Best Sport Design | PLAY SPORTS - Rebranding | Télénet | |
| Cristal Festival / Cristal Festival 2017 / Bronze Award for and for "best webisodes over 3 minutes" in online video category | JOY | ||
| 2017 | Cristal Festival / Cristal Festival 2017 / Bronze Award for "series / webisodes" in digital category | JOY | |
| 2014 | Promax BDA Europe / London 2014 / Silver Award for “Best key art/poster” | OCS - TV AD | OCS |
| 2017 | Eyes and Ears Europe / Munich 2017 / Silver Award for “Best sports design” | ASO Tour de France 2017 | ASO |
| 2017 | Eyes and Ears Europe / Munich 2017 / Gold Award for “Best lead-in: Kids” | Piwi+ - Tes livres s'animent | |
| 2018 | Eyes and Ears Europe / Munich 2018 / Bronze Award for “Best Bumper/Station ID Package” | RMC DÉCOUVERTE - Rebranding | RMC Découverte |
| 2011 | French Art Directors Club / Paris 2011 / Nominated for “Best Idents” | France 3 - Global Redesign | France 3 |
| 2011 | French Art Directors Club / Paris 2011 / Nominated for “Best Ad Breaks” | France 3 - Global Redesign | France 3 |
| 2014 | Promax BDA Europe / London 2014 / Silver Award for “Best Interstitial/Short Form Spot Design” | France 3 - Global Redesign | France 3 |
| 2015 | Red Dot Awards / Berlin 2015 / Red Dot Award Idents and jingles for “All for one, one for all” | France 3 - Global Redesign | France 3 |
| 2015 | New-York Festivals / 2015 / Silver World Award for "Best station/image promotion" | France 3 - Global Redesign | France 3 |
| 2015 | Promax BDA Europe / Berlin 2015 / Gold Award for "Design: Best on-air ident campaign (out-of-house)" | France 3 - Global Redesign | France 3 |
| 2014 | Promax BDA Europe / London 2014 / Silver Award for "Best Interstitial/Short Form Spot Design" | France 3 - Global Redesign | France 3 |
| 2016 | German Design Awards 2016 / Nominated in "Integrated Campaign and Advertising" category | Canal+ - Teaser | Canal + |
| 2014 | Eutelsat TV Awards 2014 / Nominated in "Entertainment" category | OCS | OCS |
| 2016 | German Design Awards 2016 / Special mention in "Audiovisual: Excellent communication design" category | OCS | OCS |
| 2017 | French Art Directors Club / Club des DA de la pub 2017 / Nominated for "Best global package" in "Broadcast design" category | La Sexta - Global Redesign | Atresmedia |
| 2017 | Promax BDA / Amsterdam 2017 / Silver Award for "General Brand Design Package Channel, Network or Platform" | La Sexta - Global Redesign | Atresmedia |
| 2014 | Promax BDA / London 2014 / Silver Award for “Best key art poster” category | OCS | OCS |
| 2014 | Eyes and Ears Europe / Munich 2014 / Gold Award for “Best global design package” | OCS | OCS |
| 2014 | Eyes and Ears Europe / Munich 2014 / Gold Award for “Best bumper or station-ID package” | OCS | OCS |
| 2014 | Promax BDA / London 2014 / Nominated in “Best dramatic programme spot(s)” category | OCS | OCS |
| 2017 | Promax BDA / Amsterdam 2017 / Gold Award for “Best On Air Ident Campaign” | OCS | OCS |
| 2017 | Promax BDA / Amsterdam 2017/ Bronze Award for “General Brand Design Package Channel, Network or Platform” | Playmore - Global Redesign | Télénet |
| 2014 | French Art Directors Club / Club des DA de la pub 2014 / Shortlisted in “channel design – promotional jingle” category | France 4 - Global Redesign | France Télévisions |
| 2014 | French Art Directors Club / Club des DA de la pub 2014 / Shortlisted in “typography” category | France 4 - Global Redesign | France Télévisions |
| 2014 | Eyes and Ears Europe / Munich 2014 / Silver Award in “best ad breaks” category | France 4 - Global Redesign | France Télévisions |
| 2015 | Red Dot Awards / Berlin 2015 / Grand Prix Category | France 4 - Global Redesign | France Télévisions |
| 2015 | EBU Connect / Cavtat 2015 / Nominated in “Best campaign for digital product/service” category for “mash-up app” | France 4 - Global Redesign | France Télévisions |
| 2015 | EBU Connect / Cavtat 2015 / Silver Award in “Best channel branding” category for “global identity” | France 4 - Global Redesign | France Télévisions |
| 2015 | Promax BDA Europe / Berlin 2015 / Silver Award in “general channel image campaign using multiple media” | France 4 - Global Redesign | France Télévisions |
| 2015 | Promax BDA Europe / Berlin 2015 / Silver Award in “Best interstitial short form spot design” category for “jingles pub mash-up/ad breaks.” | France 4 - Global Redesign | France Télévisions |
| 2015 | Promax BDA Europe / Berlin 2015 / Silver Award in “Best use of social media for channel promotion” category | France 4 - Global Redesign | France Télévisions |
| 2015 | Promax BDA Europe / Berlin 2015 / Silver Award in “Best general brand design package” category | France 4 - Global Redesign | France Télévisions |
| 2016 | German Design Awards 2016 / Winner in "audiovisual : excellent communications design" category - corporate rebrand | France 4 - Global Redesign | France Télévisions |
| 2017 | French Art Directors Club / Club des DA de la pub 2017 / Nominated in "broadcast design" category for the idents | France 4 - Global Redesign | France Télévisions |
| 2017 | Promax BDA / Amsterdam 2017 / Bronze Award for "On Air Typography" | Cstar - Global Redesign | Cstar |
| 2016 | Eyes and Ears / Munich 2016 / Silver Award in “Best new corporate design package” | La Sexta - Global Redesign | Atresmedia |
| 2017 | French Art Directors Club / Club des DA de la pub 2017 / Nominated in “Broadcast Design” category (Global Package) | Cstar - Global Redesign | Cstar |
| 2017 | Promax BDA / Amsterdam 2017 / Bronze Award in “Logo design using multiple media” | La Sexta - Global Redesign | Atresmedia |
| 2015 | French Art Directors Club / Club des DA de la pub 2015 / Nominated for “TV Design / Event” | Canal+ - Teaser | Canal + |
| 2015 | French Art Directors Club / Club des DA de la pub 2015 / Nominated for “Best Soundtrack” | Canal+ - Teaser | Canal + |
| 2016 | Promax BDA / Barcelone 2016 / Finalist for “Channel or program special event spot” | Canal+ - Teaser | Canal + |
| 2016 | Eyes And Ears / Munich 2016/ Silver Award for “Best Viral” | Canal+ - Teaser | Canal + |
| 2016 | Eyes And Ears / Munich 2016 / Silver Award for “Best 2D / 3D Animation” | Canal+ - Teaser | Canal + |
| 2016 | Eyes And Ears / Munich 2016 / Gold Award for “Best design-related audio design” | Canal+ - Teaser | Canal + |