BEE SECURE – BRANDING AND GRAPHIC GUIDELINES
BEE SECURE – BRANDING AND GRAPHIC GUIDELINES
BEE SECURE is a government initiative from the Grand Duchy of Luxembourg dedicated to promoting safer internet use, particularly among children, young people, and their circles (parents, teachers, and other caregivers).
After years of committed work, the initiative has earned strong recognition from its audience, and with that came the realization of a need: a fresh set of graphic guidelines to unify their communications.
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Gédéon created a visual system that is flexible and expressive, with a strong focus on accessibility and clarity. The guidelines help the BEE SECURE team make content that is easy to understand, creative, and suited to different audiences.
PRODUCERS
Emmanuelle Lacaze & Karem Pirela Lopez
ART DIRECTOR
Felix Bouraly Dulac & Jules Lelièvre
CREATIVE DIRECTOR
Nicolas Famery
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