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    Stories that Move. Brand Stories© take brands where they’ve never been before — the world of fiction — so they can connect with and expand their audience.

    Stories that Last. Creating a unique visual grammar means building an identity that expresses your brand values and connects with your audiences across all platforms.

    Stories that Work. Telling people what you stand for puts communication at the heart of your brand and creates a dialogue with your audiences.

    Stories that Matter. Good campaigns reflect change. Great ones make it.

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    OCS
    JOY
    TV5 MONDE - New identity
    ANTENA3 NOTICIAS - REBRANDING
    NOVO19 - 360° Identity
    T18 - GLOBAL BRANDING
    FRANCE 2 info - NEW BRANDING
    Olympic Games - Look of The Games
    Ligue 1+ / Digital Platform
    FRANCE INFO - NEW BRANDING
    PLAY - GLOBAL IDENTITY
    M6 - GLOBAL REBRANDING
    Olympic and Paralympic Mascots
    ANTENA 3 - 35th ANNIVERSARY REDESIGN
    Olympic Games - Opening Ceremony
    DISNEY CHANNEL EMEA - SUMMER IDENTS
    Cinéma de Minuit
    Olympic Games - Best Of
    GULLI - GLOBAL REBRANDING
    TVMONACO - GLOBAL BRANDING
    OKOO REFRESH
    laSexta - Rebranding
    OCS - GLOBAL IDENTITY
    GOPLAY - Global Identity
    GULLI - CHRISTMAS
    Gulli - Seasonal
    RTL ADALLIANCE - CANNES LION 2025
    RTL ADALLIANCE - CANNES LIONS 2023
    TÉVA - GLOBAL REBRANDING
    AMAZON PRIME VIDEO - LE BAL DES FOLLES
    OKOO - Global branding
    Culturebox - 7e Art
    RTL LUXEMBOURG - GLOBAL REBRANDING
    CULTUREBOX - GLOBAL IDENTITY
    FIGARO - Branding Identity
    BALLON D'OR
    KETNET & KETNET JUNIOR - NEW BRANDING MOTION DESIGN
    RTL ADALLIANCE - CANNES LIONS
    SALTO
    FRANCE 5 - ENQUÊTE DE SANTÉ
    FRANCE 4 - IDENTS
    VTM NIEUWS - GLOBAL REDESIGN
    Play Media
    Antena 3 - Espejo Público
    FUN RADIO - VISUAL IDENTITY
    RTL ADCONNECT - Brand Identity
    M6 - 35 years
    VRT CANVAS - GLOBAL REBRANDING
    VRT 1 - GLOBAL REBRANDING
    Culturebox - 1st anniversary
    Okoo – Seasonal branding
    LA SEXTA NOTICIAS - NEW DESIGN
    STUDIO TF1
    LFP - LIGUE 1 OPENER
    Olympic and Paralympic Mascots
    FRANCE 2 NEWS - FILM
    RTL AD ALLIANCE Tribute film
    Film semaine de la langue française et de la francophonie
    LE FIGARO - SUBSCRIPTION CAMPAIGN
    Le figaro - App's promotion
    FTV - Film Fêtes
    FTV Info
    LIBÉRATION
    RTL AdConnect - VMP Connect
    TVMONACO - LAUNCHING VIDEO
    MUSIC VIDEO - ALL I KNOW
    TOUR DE FRANCE - TEASER
    M6 GROUP
    MOLOTOV
    JERICO
    IWC
    Vuitton
    Zadig & Voltaire
    Canal+ - Teaser
    RTL ADALLIANCE - CANNES LIONS 2023
    AMAZON PRIME VIDEO - LE BAL DES FOLLES
    PRIME VIDEO - UCL & LIGUE 1 BRANDING (2022-2023)
    Discovery+ Marketing Campaign
    RTL ADALLIANCE - CANNES LIONS
    Amazon Prime Video - I love America
    Amazon Prime Video - Roland-Garros
    OKOO KOO
    CULTUREBOX - TV AND OUTDOOR CAMPAIGN
    LIBÉRATION
    OKOO - TV and Outdoor Campaign
    MOLOTOV
    RMC DÉCOUVERTE - Rebranding
    LCI - PRINT CAMPAIGN
    France Médias Monde - Print Campaign
    OCS - TV AD
    DEXTER - TEASER
    TIP!K - GLOBAL BRANDING
    WOMEN'S DAY - TV CAMPAIGN
    LFP - TV AD
    STUDIO TF1
    TV5 MONDE - New identity
    ANTENA3 NOTICIAS - REBRANDING
    NOVO19 - 360° Identity
    T18 - GLOBAL BRANDING
    FRANCE 2 info - NEW BRANDING
    Olympic Games - Look of The Games
    Ligue 1+ / Digital Platform
    FRANCE INFO - NEW BRANDING
    PLAY - GLOBAL IDENTITY
    M6 - GLOBAL REBRANDING
    LFP - LIGUE 1 OPENER
    Olympic and Paralympic Mascots
    ANTENA 3 - 35th ANNIVERSARY REDESIGN
    Olympic Games - Opening Ceremony
    DISNEY CHANNEL EMEA - SUMMER IDENTS
    Cinéma de Minuit
    Olympic Games - Best Of
    GULLI - GLOBAL REBRANDING
    TVMONACO - GLOBAL BRANDING
    OKOO REFRESH
    laSexta - Rebranding
    FRANCE 2 NEWS - FILM
    RTL AD ALLIANCE Tribute film
    Film semaine de la langue française et de la francophonie
    LE FIGARO - SUBSCRIPTION CAMPAIGN
    Le figaro - App's promotion
    OCS - GLOBAL IDENTITY
    GOPLAY - Global Identity
    GULLI - CHRISTMAS
    Gulli - Seasonal
    RTL ADALLIANCE - CANNES LION 2025
    RTL ADALLIANCE - CANNES LIONS 2023
    TÉVA - GLOBAL REBRANDING
    AMAZON PRIME VIDEO - LE BAL DES FOLLES
    OKOO - Global branding
    PRIME VIDEO - UCL & LIGUE 1 BRANDING (2022-2023)
    Culturebox - 7e Art
    RTL LUXEMBOURG - GLOBAL REBRANDING
    CULTUREBOX - GLOBAL IDENTITY
    FIGARO - Branding Identity
    BALLON D'OR
    Discovery+ Marketing Campaign
    KETNET & KETNET JUNIOR - NEW BRANDING MOTION DESIGN
    RTL ADALLIANCE - CANNES LIONS
    SALTO
    FRANCE 5 - ENQUÊTE DE SANTÉ
    FRANCE 4 - IDENTS
    VTM NIEUWS - GLOBAL REDESIGN
    Play Media
    OCS JOY
    TV5 MONDE - New identity ANTENA3 NOTICIAS - REBRANDING NOVO19 - 360° Identity T18 - GLOBAL BRANDING FRANCE 2 info - NEW BRANDING Olympic Games - Look of The Games Ligue 1+ / Digital Platform FRANCE INFO - NEW BRANDING PLAY - GLOBAL IDENTITY M6 - GLOBAL REBRANDING Olympic and Paralympic Mascots ANTENA 3 - 35th ANNIVERSARY REDESIGN Olympic Games - Opening Ceremony DISNEY CHANNEL EMEA - SUMMER IDENTS Cinéma de Minuit Olympic Games - Best Of GULLI - GLOBAL REBRANDING TVMONACO - GLOBAL BRANDING OKOO REFRESH laSexta - Rebranding OCS - GLOBAL IDENTITY GOPLAY - Global Identity GULLI - CHRISTMAS Gulli - Seasonal RTL ADALLIANCE - CANNES LION 2025 RTL ADALLIANCE - CANNES LIONS 2023 TÉVA - GLOBAL REBRANDING AMAZON PRIME VIDEO - LE BAL DES FOLLES OKOO - Global branding Culturebox - 7e Art RTL LUXEMBOURG - GLOBAL REBRANDING CULTUREBOX - GLOBAL IDENTITY FIGARO - Branding Identity BALLON D'OR KETNET & KETNET JUNIOR - NEW BRANDING MOTION DESIGN RTL ADALLIANCE - CANNES LIONS SALTO FRANCE 5 - ENQUÊTE DE SANTÉ FRANCE 4 - IDENTS VTM NIEUWS - GLOBAL REDESIGN Play Media Antena 3 - Espejo Público FUN RADIO - VISUAL IDENTITY RTL ADCONNECT - Brand Identity M6 - 35 years VRT CANVAS - GLOBAL REBRANDING VRT 1 - GLOBAL REBRANDING Culturebox - 1st anniversary Okoo – Seasonal branding LA SEXTA NOTICIAS - NEW DESIGN
    STUDIO TF1 LFP - LIGUE 1 OPENER Olympic and Paralympic Mascots FRANCE 2 NEWS - FILM RTL AD ALLIANCE Tribute film Film semaine de la langue française et de la francophonie LE FIGARO - SUBSCRIPTION CAMPAIGN Le figaro - App's promotion FTV - Film Fêtes FTV Info LIBÉRATION RTL AdConnect - VMP Connect TVMONACO - LAUNCHING VIDEO MUSIC VIDEO - ALL I KNOW TOUR DE FRANCE - TEASER M6 GROUP MOLOTOV JERICO IWC Vuitton Zadig & Voltaire Canal+ - Teaser
    RTL ADALLIANCE - CANNES LIONS 2023 AMAZON PRIME VIDEO - LE BAL DES FOLLES PRIME VIDEO - UCL & LIGUE 1 BRANDING (2022-2023) Discovery+ Marketing Campaign RTL ADALLIANCE - CANNES LIONS Amazon Prime Video - I love America Amazon Prime Video - Roland-Garros OKOO KOO CULTUREBOX - TV AND OUTDOOR CAMPAIGN LIBÉRATION OKOO - TV and Outdoor Campaign MOLOTOV RMC DÉCOUVERTE - Rebranding LCI - PRINT CAMPAIGN France Médias Monde - Print Campaign OCS - TV AD DEXTER - TEASER TIP!K - GLOBAL BRANDING WOMEN'S DAY - TV CAMPAIGN LFP - TV AD
    STUDIO TF1 TV5 MONDE - New identity ANTENA3 NOTICIAS - REBRANDING NOVO19 - 360° Identity T18 - GLOBAL BRANDING FRANCE 2 info - NEW BRANDING Olympic Games - Look of The Games Ligue 1+ / Digital Platform FRANCE INFO - NEW BRANDING PLAY - GLOBAL IDENTITY M6 - GLOBAL REBRANDING LFP - LIGUE 1 OPENER Olympic and Paralympic Mascots ANTENA 3 - 35th ANNIVERSARY REDESIGN Olympic Games - Opening Ceremony DISNEY CHANNEL EMEA - SUMMER IDENTS Cinéma de Minuit Olympic Games - Best Of GULLI - GLOBAL REBRANDING TVMONACO - GLOBAL BRANDING OKOO REFRESH laSexta - Rebranding FRANCE 2 NEWS - FILM RTL AD ALLIANCE Tribute film Film semaine de la langue française et de la francophonie LE FIGARO - SUBSCRIPTION CAMPAIGN Le figaro - App's promotion OCS - GLOBAL IDENTITY GOPLAY - Global Identity GULLI - CHRISTMAS Gulli - Seasonal RTL ADALLIANCE - CANNES LION 2025 RTL ADALLIANCE - CANNES LIONS 2023 TÉVA - GLOBAL REBRANDING AMAZON PRIME VIDEO - LE BAL DES FOLLES OKOO - Global branding PRIME VIDEO - UCL & LIGUE 1 BRANDING (2022-2023) Culturebox - 7e Art RTL LUXEMBOURG - GLOBAL REBRANDING CULTUREBOX - GLOBAL IDENTITY FIGARO - Branding Identity BALLON D'OR Discovery+ Marketing Campaign KETNET & KETNET JUNIOR - NEW BRANDING MOTION DESIGN RTL ADALLIANCE - CANNES LIONS SALTO FRANCE 5 - ENQUÊTE DE SANTÉ FRANCE 4 - IDENTS VTM NIEUWS - GLOBAL REDESIGN Play Media

    STUDIO TF1

    STUDIO TF1

    Gédéon accompanied Newen Studios’ transition into Studio TF1, working on the brand platform strategy to create a cohesive company culture despite the 50 different subsidiaries. To highlight the strength of the brand, using TF1’s static graphic codes, we designed the movie opener which works well for TV, digital platforms and cinema, both in France and America.

    Brand films

    Branding platform

    Cinema

    Movie opener

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    PRODUCERS

    Emmanuelle Lacaze & Eglantine Guitard

    MOTION DESIGNER

    Gaspard

    ARTISTIC DIRECTORS

    Nicolas Famery & Lazare Bessière

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    TV5 MONDE - New identity